What exactly is Adec Nova?

Adec Nova is a bilingual DMV agency that integrates three areas — accounting, marketing, and technology — under one team. Instead of hiring a CFO, a CMO, and a CTO, or paying three disconnected vendors, one team runs all three areas coordinated as a single operation for your business.

How much does it cost to work with you?

A single pillar (Accounting, Marketing, or Technology) is $700/month. All three integrated as a bundle start at $1,500/month — 29% less than buying them separately. Vertical bundles adjust to industry: Beauty from $1,500, Construction from $1,800, Insurance from $2,000.

Can I hire just one pillar, without the others?

Yes. Each pillar is sold standalone at $700/month. The three-pillar bundle is $1,500/month because when the areas share data and coordination, the per-area cost drops. If you only need one, there is no fine print.

What does 'truly bilingual' mean?

We speak Spanish with you and your team, and English with the IRS, banks, your English-speaking customers, and any institution that needs it. No translators — the team is native in both languages. All reports are delivered in your preferred language.

Is there a long-term contract?

No. The 3 Pillars are month-to-month. We do require a kickoff call because it is a service, not self-serve — but you can cancel any time without penalty. The standalone SaaS apps (GlowApp, BarberApp, SpaApp) are also monthly with no contract.

Do you work with businesses outside the DMV?

The team is based in Annandale, VA, and our main focus is DC, Maryland, and Virginia. Clients outside the DMV are served remotely via WhatsApp, video, and the SaaS apps in our portfolio — the agency model works the same because it is already 100% online.

How fast can I get started?

Kickoff is scheduled within the first 7 days. Accounting begins with the current month's close, marketing publishes the first week, and technology automations are running between weeks 2 and 4. The first monthly report with real ROI arrives on day 5 of the following month.

Do you prepare and file taxes?

Yes. The Accounting pillar includes monthly bookkeeping on NovaTax (our AI platform), weekly/bi-weekly/monthly payroll, 1099-NEC and W-2 generation, quarterly forecasts, and annual return preparation + filing. All bilingual with you and with the IRS.

Adec Nova · For Latino businesses in the DMV

Your CFO, your CMO, and your CTO. Without hiring anyone.

Accounting, marketing, and technology in one team, fully bilingual — from $1,500/month by industry. Less ops, more business.

Chat on WhatsApp Book a call

15 apps built · 3 available todayNovaTax powering DMV tax firms100% bilingual ES/EN

Your operation — one team, three pillars

Live

AccountingJune close ✓ · P&L up to date

MarketingGoogle 4.9★ · 128 reviews

TechnologyGlowApp · 8 bookings today

3 Pillars · Path A

Your entire operation, covered.

One team, three pillars that connect. Scroll to see them one by one.

Bookkeeping, payroll, and taxes in order — like having an in-house CFO.

Monthly close with clean P&L and balance sheet
Weekly payroll + W-2s and 1099s up to date
Quarterly and annual taxes with no surprises

See the Accounting pillar See Payroll

Social, Google Business Profile, and ads that bring real customers.

Native content on Instagram, TikTok, and WhatsApp
Google Business Profile ranked and answering reviews
Paid ads with measured ROAS, not vanity metrics

See the Marketing pillar

Vertical software and automations that run while you sleep.

Web and branding built to convert
WhatsApp / Calendly / CRM automations, hands-free
Vertical software ready for your industry

See the Technology pillar

See all 3 pillars in detail

NovaTax · Bookkeeping — Fiscal year 2026

Carlos Cuts LLC

5 statements processed

Total income

$40.7k

↑ 12% vs. Aug

Total expenses

$25.5k

100% reconciled

Net income

$15.2k

↑ 22% vs. Aug

Net income · last 6 months

49 tx processed

Apr

May

Jun

Jul

Aug

Sep

Wells Fargo ···· 5678Chase ···· 4567Balanced ✓

Full services · 9 in total

Everything a CEO needs, covered.

The 3 Pillars expanded into 9 concrete services. No add-ons, no hidden bundles. Hover to watch them work.

Stripe deposit+$1,240

Shop rent−$3,200

Weekly payroll−$2,860

Reconciled

Monthly bookkeeping

Accounting

Account reconciliation, P&L, and balance sheet closed by the 5th of every month.

MMaría G.$980Deposited

JJosé R.$1,120Deposited

Direct deposit · Friday 5:00 pm

Weekly payroll

Accounting

Payroll, W-2s and 1099s up to date. Direct deposit configured. Zero paper.

Form 1040-ES · Q3 2026

Filed ✓

Taxes EN/ES

Accounting

Estimated quarterly + annual return. Bilingual with the IRS and with the CEO.

carloscuts_dmvReel

143 likes+8 bookings

Social content

Marketing

Instagram, TikTok, and WhatsApp — native to your vertical, no generic templates.

4.9

128 reviews · answered in <24 h

Top 3 on Maps

Google Business Profile

Marketing

Local ranking, review management, and posts. Show up on Maps before the shop next door.

ROAS 4.8x

Ads with measured ROAS

Marketing

Meta Ads + Google Ads. Weekly reports with real cost per customer, not vanity metrics.

carloscuts.com

Meta Pixel live

Web & branding

Technology

Conversion design, not a storefront. With analytics, Meta Pixel, and real form endpoints.

NovaTax

Slack

Ran on its own · 2 min ago

Automations

Technology

WhatsApp → Calendly → CRM → Slack. Runs on its own, without you answering messages.

GlowApp · Today's schedule8 appointments

10:30Gel manicure · Sofia R.

17:00booked by Luna 🌙New

Vertical software

Technology

GlowApp, BarberApp, SpaApp — one engine, with Luna (WhatsApp AI) booking on its own.

Do the math

An in-house team costs more than you think.

Having a CFO, CMO, and CTO in-house costs ~$190,000 a year in salaries. With Adec Nova you get all three areas integrated — for a fraction of that.

The traditional path

Hire all three roles.

An accountant + a marketing manager + a developer. Three salaries, three calendars, zero coordination between them.

Accountant · your CFO
Full-time · DMV average
$60,000
Marketing manager · your CMO
Full-time · DMV average
$55,000
Developer · your CTO
Full-time · DMV average
$75,000

Annual total in salaries$190,000

* DMV market averages, 2026. Not counting benefits (~25%), recruiting, turnover, or the CEO's time managing three people.

Three separate vendors

The middle path.

An accountant on their own, a marketing agency on another side, a freelance dev on a third. Three calendars, zero coordination between them.

Accountant · monthly bookkeeping
Freelancer or small firm
$300
Marketing agency · basic
Social + ads with no tracking
$800
Freelance dev · website + maintenance
Simple site + support
$1,000

Monthly vendor total$2,100/mo

* Average DMV pricing 2026 for decent quality. None knows what the others are doing — you coordinate everything.

Recommended

The Adec Nova path

The 3 Pillars. One team.

Accounting, marketing, and technology integrated and coordinated as one operation — Spanish with you, English wherever the business needs it.

Bookkeeping, payroll, 1099s, and taxes
Monthly financial projections
Google Maps (GMB) ranked
Geo-targeted ads · Meta + Google
Instagram, Facebook, and LinkedIn
Measurable monthly reports
Branded mobile app for your industry
Custom CRM + automations
Bilingual EN/ES · one point of contact

From$1,500/mo

Custom pricing based on the size of your operation

If it brings you one more client per month, it already paid for itself.

Less than 10% of the cost. 100% of the value.

Book a demo

* Exact pricing depends on your volume and the pillar (or combination) you need.

The point isn't just the price — it's that the three talk to each other

The CFO closes your real numbers

P&L up to date. You know exactly what comes in and goes out.

The CMO invests with that data

Ads where the numbers say — not where it seems.

The CTO captures the customers

App + CRM + automations receive what marketing brings.

A standalone accountant doesn't talk to your marketer. Your marketer doesn't know your margins. No separate vendor can give you that.

The moat

Why nobody else can offer this.

All three areas under one roof

The accountant, the marketer, and the dev talk every day — because they're the same team. The numbers decide where to invest; the tech captures what marketing brings.

Truly bilingual

Spanish with you; English with the IRS, the banks, and your customers. No translators, no misunderstandings.

Automated bookkeeping

NovaTax generates accounting entries from your imported transactions. Fewer manual hours, fewer errors, better price.

The app is yours

Your brand, your logo, your clients. Your own infrastructure — not a profile on someone else's marketplace.

Luna sells while you sleep

Books appointments and replies on WhatsApp 24/7, in whichever language your customer writes.

Choose your path

Three ways to work with us.

Delegate everything, take the software, or start your business from zero. All three paths lead to the same place: you operating less and selling more.

Path A · Agency

Delegate your entire operation.

Accounting, marketing, and technology run by one bilingual team. You focus on the business; we handle everything else.

AccountingMarketingTechnology

See the 3 Pillars Path B · Apps

Your app, your brand.

15 vertical apps — 3 available today. Online booking, Luna (WhatsApp AI), client history, and payments. Live in under an hour.

GlowAppAvailableBarberAppAvailableSpaAppAvailable+12

See the apps Path C · Starting from zero

Launch Package.

LLC + website + brand in 21–35 days. Everything legal and digital to open for real, no runaround.

LLCWebBrand

$1,000 + $147/mo· 21–35 days

See the Launch Package

Behind Adec Nova are 3 years running accounting, marketing, and systems for real DMV businesses — and we built the tools we use ourselves.

apps built · 3 available today

years in the DMV trenches

live systems: NovaTax & GlowApp

Frequently asked

What people usually ask us.

What exactly is Adec Nova?: Adec Nova is a bilingual DMV agency that integrates three areas — accounting, marketing, and technology — under one team. Instead of hiring a CFO, a CMO, and a CTO, or paying three disconnected vendors, one team runs all three areas coordinated as a single operation for your business.
How much does it cost to work with you?: A single pillar (Accounting, Marketing, or Technology) is $700/month. All three integrated as a bundle start at $1,500/month — 29% less than buying them separately. Vertical bundles adjust to industry: Beauty from $1,500, Construction from $1,800, Insurance from $2,000.
Can I hire just one pillar, without the others?: Yes. Each pillar is sold standalone at $700/month. The three-pillar bundle is $1,500/month because when the areas share data and coordination, the per-area cost drops. If you only need one, there is no fine print.
What does 'truly bilingual' mean?: We speak Spanish with you and your team, and English with the IRS, banks, your English-speaking customers, and any institution that needs it. No translators — the team is native in both languages. All reports are delivered in your preferred language.
Is there a long-term contract?: No. The 3 Pillars are month-to-month. We do require a kickoff call because it is a service, not self-serve — but you can cancel any time without penalty. The standalone SaaS apps (GlowApp, BarberApp, SpaApp) are also monthly with no contract.
Do you work with businesses outside the DMV?: The team is based in Annandale, VA, and our main focus is DC, Maryland, and Virginia. Clients outside the DMV are served remotely via WhatsApp, video, and the SaaS apps in our portfolio — the agency model works the same because it is already 100% online.
How fast can I get started?: Kickoff is scheduled within the first 7 days. Accounting begins with the current month's close, marketing publishes the first week, and technology automations are running between weeks 2 and 4. The first monthly report with real ROI arrives on day 5 of the following month.
Do you prepare and file taxes?: Yes. The Accounting pillar includes monthly bookkeeping on NovaTax (our AI platform), weekly/bi-weekly/monthly payroll, 1099-NEC and W-2 generation, quarterly forecasts, and annual return preparation + filing. All bilingual with you and with the IRS.

Less than 10% of the cost. 100% of the value.

Not sure where to start?

Reach out and we help you choose the right path for your moment.

Chat on WhatsApp Book a demo